Taylor
Piecukonis
MS Business Analytics Candidate 2026
Bachelors in Finance & Business Analytics
University of San Diego
ABOUT TAYLOR
I am a Master of Science in Business Analytics student at the University of San Diego, graduating in May 2026, and hold a Bachelor of Business Administration in Finance and Business Analytics from USD. I specialize in marketing, brand, and e-commerce analytics, leveraging data to generate actionable insights that drive strategic growth and informed decision-making.
Upcoming Projects
In January 2026, I will participate in a social media analytics consulting project for BMW Motorrad, conducted on-site in Munich at BMW’s global headquarters and manufacturing campus. The engagement focuses on analyzing social media performance across key European markets to evaluate content effectiveness, audience engagement, and regional brand dynamics. Using Python-driven analysis and data visualization, the project delivers data-backed insights and strategic recommendations to support BMW Motorrad’s digital content strategy, media optimization, and audience targeting for a leading global luxury motorcycle brand.
SOCIAL MEDIA ANALYTICS CONSULTING — BMW Motorrad (Europe)
Munich, Germany | January 2026
As a Graduate Assistant at the University of San Diego, I support Professor Simon Croom in supply chain and operations-focused coursework and research. Through this assistantship, I contribute to data analysis, research synthesis, and academic project support related to supply chain strategy, operations management, and organizational decision-making. Working closely with faculty, I help translate complex operational concepts into clear insights that support instruction, research development, and student learning within USD’s graduate programs.
RESEARCH ASSISTANTSHIP — University of San Diego
San Diego, CA | February 2026
Past Projects
LUXARY JEWELRY BRAND ANALYSIS
Measuring the True Impact of Brand Strategy in Luxury Jewelry
AMAZON ANALYSIS PROJECT
Analyzing Cart Satisfaction and Abandonment in Amazon E-Commerce
PHILOSOPHY
I am motivated by opportunities to apply business analytics in the beauty, lifestyle, and apparel space, where data-driven insights can strengthen brand strategy, elevate consumer experience, and support thoughtful growth.
TECHNICAL SKILLS
Jupyter Notebook, Python, SQL
R, R-Studio, Funnel, Github
Outlook, Adobe, BiQuery, Looker studio
Salesforce, Power BI, Tableau
Microsoft Excel, Microsoft Powerpoint
Broadridge, MasterTrak, Asana, Canva